The american furniture producer, known for its long lasting recycled aluminum chairs, again joined with Philippe Starck to develop a new chair. This time not from aluminum but from 100% post consumer recycled PET and reclaimed wood. The chair is available in different fresh colours.
Inspiration for the name was found in the image of a man swiping the floor of the workshop with a simple broom, making new magic with the dust
The chair was presented in Milans Salone del Mobile
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