Radical change in fashion industry

by: Mirjam Visser, 2017-06-29 12:54:34 UTC
Sustainability Aspects: Using the production leftovers of the fashion industry, garments, fabrics, parts of bags and shoes and manually adding new layers to this ‘prefab’ basis, new pieces regain the signature of the designer are created. Hacking the fast fashion industry an

The Story

Turning the industry

Renown designers Alexander van Slobbe and Francisco van Benthum are providing the fashion industry with a radical alternative to the growing range of the fast-fashion chains and its ever increasing speed. This initiative offers a fertile base to discuss topics such as overproduction, copyright, waste, up-cycling and the actual significance of clothing.

While the chains are prospering by shamelessly plundering the collections of independent designers, this time it is the designers who have infiltrated the production systems of the chains. Van Slobbe and Van Benthum acquired the leftovers the fashion industry usually leaves behind at its production sites. These garments, fabrics, parts of bags and shoes became their point of departure. By manually adding new layers to this ‘prefab’ basis, their pieces regain the signature of the designer. Moreover, this signature results in a coherent collection for men and women that is able to achieve a price level with which the chains have been excluding their competition from the market. As such creating sustainable and affordable fashion.

A chain of ++++++++++ for designers, customers, people within the production industry and a big + for the environment. All 3 P’s in Sustainability covered.

Hacked by is looking for help. For donations contact contact@hackedby.nl. A donation between 150-500 Euro is awarded with a sweater. 1000 Euro and above a top and bottom.

Product: Fashion
Designer: Alexander van Slobbe and Francisco van Benthum
Manufacturer: Divers
Category: Fashion
Websites: https://www.hackedby.nl

Images

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Turning the industry
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Hacked by ladies
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Turning the industry
new concept by Hackedby. Photo Vytas Kumza

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